The capital of fashion is ready to welcome this year’s new tendencies
You surely know that Milan is the capital of Italian clothing and every year it is the destination for fashion fans and for those who are just curious and cannot resist the many temptations that the city offers. In fact, tourists from all over Italy, but also foreigners, have been waiting impatiently all year.
There are many things to visit in Italy, but certainly Italian fashion and the events linked to it are among the major attractions that the Bel Paese offers every year to visitors from all over the world.
Among the events that attracts most tourism to Milan, which is the capital of fashion par excellence, is the Milano Men’s Fashion event. This is an international event that will present exclusively the latest prêt-à-porter for men presented by the most important fashion houses in Italy.
Milano Men’s Fashion: Everything you need to know
The appointment is scheduled for the beginning of the year, from 12th to 15th January 2018, and as has been customary for more than several years, more than 100 fashion shows have been scheduled. During these particular days of the year, in fact, Milan prepares to welcome 1000 Italian and foreign journalists and about 10,000 buyers, not to mention the high number of models, hairstylists and make-up artists
After the winter edition, the event will resume and will be completed with the second appointment of the summer season, precisely in June, where the collections for spring / summer will be presented.
Curiosities about the 2018 edition: The latest for this season
The Milan Men’s Fashion (Fashion Week) for the 2018 edition will be inaugurated with the fashion show by Ermenegildo Zegna, whose show will begin on Friday 12th January at 8.00 pm. The chosen location is of unconventional nature and apparently far from the world of fashion. The show, in fact, will be held at the Bocconi University Great Hall in Via Rodger 1.
Following will be the presentation of the collections signed Jimmy Choo, Brunello Cucinelli and Tommy Hilfiger that will take place on Saturday morning, followed by the Men / Women show by Diesel Black Gold, Emporio Armani and Isabel Benenato, and many others.
The Biuu collection and the Moschino fashion show are awaited with impatience, and very few details are known at the moment. Even the location is still secret.
Not just fashion shows: Appointments and exclusive evenings
Milan during these frivolous days will not be animated only by fashion shows. In fact, in this media chaos there will certainly be no lack of exclusive events and parties. But it does not end here. During Milano Men’s Fashion week, another important event will be the “Outfit ‘900 exhibition. Clothes of the great occasions in fashion of Palazzo Morando “: a great anthology that collects the most significant trends that have influenced the fashion world.
In addition, the Milan Triennale will also host another exhibition “Rick Owens. Subhuman Inhuman Superhuman “, a tribute dedicated to the visionary American designer.
To sum up: from Ermenegildo Zegna, who will open the event on January 12th to Frankie Morella, the agenda is full of commitments that will follow one another without stopping for a busy weekend. And will you be there?